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DIRECT MARKETING

Why do we use your personal data?
We may use your personal data to send you marketing offers, information surveys and invitations through e-mails and text or direct messages.

In order to optimise your experience of KAIBOSH we may provide you with relevant information, recommended products, send you reminders of products left in your shopping bag and send you personalised offers. This is based on your previous purchases, what you have clicked on and information you have submitted to us.

What types of personal data do we process?
We will process the following categories of personal data

* contact information such as e-mail address, telephone number and postal code
* gender (if you choose to provide that to us)

* preferred store (if you choose to provide that to us)
* what products and offers you have bought or clicked on

* how you navigated and clicked on the site

Who has access to your personal data?
Data that is forwarded to third parties is only used to provide you with the service mentioned above, to media agencies and technical suppliers for distribution of physical and digital direct marketing.

We never pass on, sell or swap your data for marketing purposes to third parties outside the KAIBOSH group.

What is the legal ground to process your personal data?
The processing of your personal data is based on your consent when you agree to direct marketing.

Your right to withdraw your consent:
You have the right to withdraw your consent for the processing of your personal data at any time and also object to direct marketing.

When you do so, KAIBOSH won’t be able to send you any further direct marketing offers or information based on your consent.

You can opt out from direct marketing by the following means:

* following the instruction in each marketing post
* by editing the settings of your KAIBOSH account

How long do we save your data?
We will keep your data for direct marketing until you withdraw your consent.